ICT Magazin

Finding the newest method to lose weight is a perennial concern for thousands of people every year. Good news is one does not need to continue approaching the battle of the bulge with old school techniques. As technology continues transforming society's fabric through continued penetration, fitness itself is transcending its traditional bounds as new approaches to weight loss arise from digital means. Here are a few fitness tech trends that are poised to gain further traction in 2015: 1) Wearable Technology - Wearables have steadily been gaining ground in the past year or two due to efforts from companies like FitBit and Jawbone popularizing the concept. Wristbands and other wearable devices can be linked to the body and used to measure health metrics like heart rate, calorie burn, etc. in a greater effort to keep track of one's workout efforts and results. While these startups have helped push the concept into the mainstream, it is also being picked up by major manufa...

Creating a welcome email campaign is an effective way of starting high quality relationships with your customers. However, in order for this type of campaign to be really effective it is necessary to follow certain best practices on its creation, otherwise you can end up losing your customers or leads right at your first interactions with them. What results can a welcome email campaign accomplish for your business? Why should you care about it? Here are some interesting facts that may be a significant incentive for using this email marketing strategy: A Blue hornet report from 2013 demonstrated that about 74% of customers expect to receive welcome emails whenever they subscribe to an email list.  Welcome email campaigns can accomplish four times more opens and five times more clicks when compared with other types of campaigns. New email list subscribers which receive welcome email campaigns, on average, have 33% longer interactions with the business they engaged w...